Alexander Wang’s pared-back Americana sportswear aesthetic has been a peripheral trend for a few seasons now, making a notable impact on the catwalks that never quite trickling down to the high street. Things are about to change however; SS12 will be the season the sporty trend really hits its stride.
Isabel Marant is leading the charge this time with American football jerseys and track pants, as well her very controversial Willow wedge trainers (like Marmite in their ability to divide opinion).
